Brazilian avocados in Europe: record-breaking shipments in 2026
With a growth of 67% compared to the previous season, the South American origin is revolutionizing the European market and registering unprecedented figures.
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With a growth of 67% compared to the previous season, the South American origin is revolutionizing the European market and registering unprecedented figures.
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Together with the Neutral Farming Agricultural Co-Pilot, the company optimizes on-site management, achieving savings of up to 30% in water use.
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A deep dive into the complex transition of origins, the logistical hurdles at the border, and the impact of the recession on consumption.
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The strong flow of avocados from Mexico will lead the US market in 2026, reordering the share of other global origins.
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High temperatures are accelerating fruit ripening in the field. Experts anticipate a concentration of supply and an early end to the season.
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Ecuador's stable climate allows for overlapping blooms, offering a window of continuous supply but with greater technical challenges.
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After weeks of various movements, the key issues of this week could be summarized under the name of "stability and expectations," because it is the situation that best describes the two largest avocado markets: the United States and Europe.
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The Peruvian campaign achieves its highest volume so far in the 2026 season, reaffirming the strategic relevance of the Old Continent.
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Shipments to Asia have recovered strongly after overcoming logistical hurdles, although prices are still below last year's levels.
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Imports are growing compared to 2025 and Peruvian fruit is registering slight price increases in Rotterdam.
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Supply varies in the US market, registering drops in weekly shipments, while smaller sizes increase in value.
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This is the warning from the president of the Hass Avocado Board, who points out that the record number of avocados in the United States has driven massive promotions, which are expanding consumption.
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Colombia curbs drought and heat in avocados with plant covers, water reservoirs, foliar protectors and stress-relieving nutrition.
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AI processes sensor data in orchards to predict situations of water stress, nutritional stress or diseases weeks before they become visible.
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Record in Europe: 21,500 containers of avocados enter in 23 weeks, putting downward pressure on large sizes and upward pressure on small sizes.
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Located in El Retiro, Antioquia (2,000m²), it processes 10-14 t/h and stores 7 containers of avocado daily to boost its export.
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Despite a slight decrease in shipments, Peru leads the export market. The market is diversifying, but Europe remains the largest importer of its fruit.
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A sharp drop in shipments to Asia reflects the high variability of its ports. Despite the decline, Peru remains the leading exporter.
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Peru leads exports despite a weekly decline. Revenues exceed those of week 23 of 2025, and prices are falling, except for small sizes.
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Increased avocado supply is putting downward pressure on prices in [country name], where weekly shipments are growing, led by exports from Mexico.
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Mexican avocado volumes reach historic levels and prices face constant pressure.
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The 2026 season has shown narrower price differences between sizes compared to previous years. However, Europe is beginning to show increased pressure on larger sizes, while the United States maintains a more balanced pricing structure.
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Chilean Hass avocados exceeded initial industry estimates and consolidate a new production floor for the industry.
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The sustained growth of imports and the increase in Peruvian, Brazilian and Chilean fruit are putting pressure on avocado prices in Argentina.
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Peruvian shipments grew compared to the previous week and last year, consolidating Europe as their main destination.
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Imports are exceeding last year's levels, while prices have been falling for four consecutive weeks.
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Imports are growing compared to 2025, while large sizes are beginning to lose value due to greater fruit availability.
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Imports fell 12.4% in the United States, while Mexico experienced a very volatile week of prices.
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The company, together with Biopollen, implemented a pollen application program in its fields in Colombia to improve fruit set and increase the productivity of the Hass avocado crop.
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Saúl Medina Tejeda, president of the Association of Avocado Producers and Exporters of Jalisco (APEAJAL), explains how they will continue to represent 12% of shipments from Mexico to the United States.
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While Peru maintains a strong hold in China, Japan is experiencing a structural change with Jalisco's rise over Michoacán, and Chile continues to gain ground in South Korea in a season marked by strong variations in avocado arrivals and a growing redistribution among suppliers.
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Prices for a 25-pound box remain at almost half of 2025 levels, and the industry anticipates weeks of continued high supply of avocados from Mexico, California, and Peru.
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The increase is due to the return of more typical volumes from Peru, after a 2025 season marked by low revenues.
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The congress is taking place this week in Kenya with a focus on avocado production, logistics, technology and exports.
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The Peruvian industry reached 1,324 shipments in week 20, with Europe as the main destination and a greater presence from the United States.
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Imported shipments rose to 168 in week 21, while prices completed three consecutive weeks of decline.
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Peru accounted for 65% of the European market, while large sizes continue to register declines in Spain and Rotterdam.
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The United States received 1,571 shipments in week 20, while all calibers reached their highest prices of the year.
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With sustained growth and price pressure, the industry is focusing on commercial opportunities and new markets. SubTrop President Derek Donkin explained this to Avomagazine.
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In the premium avocado sector, building a strong brand in Europe requires much more than simply offering a good product. It demands consistency, adaptability, market knowledge, and, above all, strategic alliances capable of guaranteeing quality, regularity, and reliability year-round.
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The official program of the meeting will cover international markets, genetics, sustainability, productivity and health of the Hass avocado.
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The global Hass avocado industry uses a sizing system that defines sizes, prices, and market destinations. Europe and the United States use different nomenclatures, while countries like Peru, Mexico, and South Africa are known for producing specific types of fruit.
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The surge in shipments hit the 28 and 32 calibers the hardest, while the larger sizes withstood the pressure better.
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Week 19 showed a slight decrease in Peruvian shipments, although Europe consolidated its leadership as the main destination and Peru reinforced its dominance in that market.
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Week 20 saw only 22 avocado shipments, all from Peru, while prices continued to adjust downwards in the main sizes.
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Week 20 showed a 22% year-on-year increase in avocado arrivals to Europe, while Rotterdam recorded further price drops in almost all sizes.
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The US market maintains stable volumes, with Mexico leading the supply and active demand sustaining the rise in sizes 48 and 60.
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The South American country expects to end the year with a 35% increase in its shipments, driven by better weather conditions, new production areas and greater demand from Europe and South America.
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Orchard renewal, a smaller off-season harvest, and rising labor and fertilizer costs mark a period of adjustment for Colombian-grown coffee.
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Between weeks 1 and 19, arrivals reached 16,799 units. Peru, Colombia, and Chile are gaining ground, while Morocco and Kenya are losing ground.
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