Peru consolidates its power in frozen avocados and accelerates its leadership in IQF.
Peru exported 39,000 tons of frozen avocado in 2025 (+59%) and consolidated its global leadership in IQF, with Sunshine at the forefront.
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Peru exported 39,000 tons of frozen avocado in 2025 (+59%) and consolidated its global leadership in IQF, with Sunshine at the forefront.
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Year after year, the avocado continues to reaffirm its privileged position on the Chilean table.
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Peru sends 287 shipments in week 8, with a strong weekly increase and a focus on Europe. It is regaining momentum and has reached 11% of the European market.
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Shipments to China are doubling and exceeding 2025 targets by 60%. Peru leads with 75%, and prices remain firm without any drops since January.
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Arrivals are down 8% weekly but are 12% higher than in 2025. Spain leads with 28% and prices in Rotterdam fall between 8% and 12%.
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Shipments are growing 2% weekly and 7% year-on-year in the US, with Mexico dominating 99% and an expected price rebound in March.
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Peruvian avocados reached their peak between weeks 20 and 40, with early sales in the US and increased commercial activity in Europe.
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The avocado agro-industry expands markets, reduces waste, and strengthens cooperatives in productive integration.
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From family orchards in California to a 3 billion pound market, the executive analyzes the present of the sector, the pressure of supply and the strategic role of sustainability.
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Ramadan boosts domestic avocado consumption in Morocco. This holy period coincides with a reduction in export volumes to Europe, a trend that appears to be reinforced by the progressive increase in domestic consumption during this time. This analysis combines data from Avobook and comments from Yassin Chaib, a Moroccan market operator.
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Week 7 recorded 106 departures from Peru, 27% less than the previous week, with Europe accounting for 93% of the exported volume.
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Week 8 in China records 32 shipments, 35% less than the previous week, with Chile contributing 84% of the total volume.
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Week 8 saw 794 arrivals to Europe, 7% more than the previous week and 24% higher than the 2025 figure, with Colombia, Spain, and Israel leading the way.
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Shipments to the US rose 13% in week 7, with Mexico accounting for 98% of the market and price improvements in large sizes.
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Peruvian avocados consolidated their presence in Europe in 2025, with peak value in April and strong concentration in Callao and Paita.
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The US market once again confirmed that the Super Bowl is the main seasonal catalyst for avocado consumption.
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Peruvian consultant Alfredo Lira Chirif explains the real impact of the cold on Peruvian avocado production, but downplays its impact, projecting a volume increase that could be around 5%.
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China received 49 shipments, almost double the weekly amount. Peru accounted for 71% of the volume, in a market with stable prices.
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Arrivals to Europe fall 9% weekly, but exceed 2025 levels by 9%; Peru doubles shipments and displaces Chile.
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Arrivals drop 24% after the Super Bowl, but remain 44% above the 2025 target. Mexico maintains a 97% share.
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Pintacura and San Ignacio are making progress in water efficiency, regenerative management and technology to produce avocados in extreme climate scenarios.
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The 2025 campaign would close with a drop of around 40%, but the sector projects strong growth if the weather cooperates.
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In 2025, Argentina imported over 2,600 containers, more than double the amount in 2024, with Chile and Peru as the main suppliers.
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Hass avocado supplies in Europe will remain limited in February. The focus is on Peru, whose shipment rate will determine the price and market equilibrium in March.
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Quito will host the 5th International Avocado Congress 2026, a technical and commercial meeting that will bring together experts from the sector to promote innovation and sustainability.
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China saw 25 arrivals, with a strong Chilean presence. Volume fell compared to the previous week, but increased year-on-year, and prices showed limited adjustments.
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Europe recorded 793 shipments, showing weekly and year-on-year increases. Supply is growing from all origins, and prices are showing limited variations.
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Week 5 records 1,827 shipments to the US, with a slight weekly decrease, dominance of Mexico and moderate price adjustments in large sizes.
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Colombia consolidates its global position in avocados. Labor costs, processing, and demands from the US and Europe are redefining the sector's strategy.
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Peru closed 2025 with a 38% increase in Hass avocado exports. Europe accounted for 62.6% of the volume, and the US showed a significant recovery.
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The “Sustainability Route” portfolio, led by APEAM and advised by scientist Ernesto Enkerlin-Hoeflich, seeks to transform the growth of Mexican avocados through measurable commitments in water, biodiversity and climate, with the goal of achieving net zero deforestation and a neutral environmental footprint by 2030-2035.
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Mexico leads in scale, while Colombia, Peru and Kenya are accelerating investments in processing plants, driven by global demand and technology.
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Exports rose 26% weekly and 34% year-on-year. Europe accounts for 45% of the destination, followed by Latin America with 33% and Asia with 22%.
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Volume fell 18% weekly and 7% year-on-year. Prices rose nearly 10% and exceeded US$4/kg for sizes 18–24.
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Arrivals are down 1% week-on-week and 2% year-on-year. Israel leads with 33%, and prices are up more than 10% for sizes 30 and 32.
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Shipments are down 8% weekly and 1% higher than the 2025 target, with Mexico accounting for 98%. Prices are falling across almost all sizes.
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While several origins have reduced their presence or abandoned Asia due to high logistical costs and commercial complexity, Chile maintains close to 9% of its Hass avocado exports in that continent.
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From March 24 to 26, 2026, Fruit Attraction São Paulo will bring together the international fruit and vegetable chain at the São Paulo Expo.
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Week 3 of 2026 shows a year-on-year increase of 16% in imports to the US, with Mexico reinforcing its dominance and other origins losing share.
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Investments in HPP, IQF and sanitary design position the new processing plants as a key driver of global avocado growth.
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The United States leads in terms of authorized area, while Chile stands out by doubling its hectares authorized to receive Colombian avocados.
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At the close of week 2, Chile added 159 containers, with weekly and year-on-year increases, and Europe accounted for half of the destinations, with no shipments to the US.
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Week 3 ended with 23 containers from Chile, a weekly increase of 35%, a year-on-year decrease of 18%, and a price drop of nearly 5%.
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Week 3 ended with 652 shipments, a weekly increase of 14% and an 11% year-on-year increase, with Spain and Israel accounting for more than half of the volume that arrived in Europe.
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The 2026 Brazilian Hass campaign is progressing with a projection of close to 60,000 tons, shipments to Chile and South America and a detailed export schedule.
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The United States leads in terms of authorized area, while Chile stands out by doubling its hectares authorized to receive Colombian avocados.
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The event will bring together key players in the sector in May 2026 in Kenya, with conferences, a trade exhibition and sponsorship from Avobook.
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This warning comes from a producer and strategic advisor to the Avocado Importers Association in the United States, who shares his projections in numbers and analyzes how this could impact prices.
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Production delays, improved fruit quality, and firm prices in Europe mark the start of the avocado season in Ecuador, with February and March as key months.
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