Baika Peru: a strategic alliance with Peruvian producers that drives the sustainable growth of the sector
In the competitive world of agricultural exports, establishing long-term, solid, and transparent partnerships with producers is not only an advantage but a strategic necessity. Baika Perú has consolidated a working model that goes beyond simply buying and selling fruit: it positions itself as a strategic partner for Peruvian farmers, supporting them at every stage of the production process and guaranteeing them direct access to international markets.
A bridge to the world
“The producer needs a logistics and commercial arm. We as a company have commercial fronts all over the world: offices in Europe, in the United States and in Latin America,” says Joel Johanson, Manager of Baika Peru.
This international network allows Baika to offer commercial programs with returns above the local market average, generating a bond of trust with producers seeking to maximize their income and position their fruit in demanding destinations.
Currently, Baika Perú works with a diverse portfolio of suppliers: 80% of its volume comes from five large producers, while the remaining 20% is distributed among more than 20 small and medium-sized farmers. This diversity allows them to serve both scheduled campaigns and the spot market, adapting to the dynamics of global trade without losing sight of the value of each producer.

More than clients: partners
Baika's relationship with its suppliers extends beyond the harvest. From the start of the season, the team supports producers with technical advice, field visits, and partial financing, allowing them to share risks and strengthen customer loyalty. "They feel a more committed partner because we go the extra mile. We provide financial and agronomic support, visiting them throughout the season," explains Johanson.
One of the pillars most valued by farmers is transparency in payments. Baika Perú has distinguished itself through its open-door policy regarding costs, logistics expenses, and commissions. “We are an open book so they can see and, together, analyze the return we give them as payment for their raw materials,” he emphasizes.
Furthermore, the contracts include market comparison clauses, which guarantee a review and potential compensation if the producer obtains a better price from another exporter. This policy fosters trust and promotes long-term, sustainable business relationships.
Access to the most demanding markets
Thanks to its business model and focus on quality, Baika has established a strong presence in key markets. Peruvian avocados, its main product, are exported almost year-round, taking advantage of the country's diverse geographical regions, from the highlands to the coast, from north to south. This allows them to participate in all exports from start to finish, aligned with their multi-origin strategy of supplying fruit 365 days a year. "We are already exporting at least one container per week almost every week of the year," says Johanson.

Quality is measured not only in flavor and presentation, but also in compliance with international standards. Baika Perú holds certifications such as GlobalGAP, Rainforest Alliance, SMETA, and other accreditations for good agricultural, social, and environmental practices. “That’s what sets us apart: the type of fruit we handle and the certifications that come with it. It’s a cornerstone for us,” he emphasizes.
A reputation built on facts
In an environment where reputation is everything, Baika Peru has made business ethics and compliance with agreements one of its main selling points. “We started with a single producer, that producer led us to another, and that's how we grew our network, mainly due to the performance we've demonstrated. We take that very seriously here,” says Johanson.
Baika Peru's approach is not transactional, but rather focused on building shared value. Its proposal combines an international vision, local commitment, and a firm dedication to quality and sustainability. For Peruvian producers, this represents a tangible opportunity to grow alongside a company that recognizes them as key partners in the value chain.