José Gabriel Correa, president of the Chilean Avocado Committee, analyzes the situation of the industry amid high global demand and climate challenges.

José Gabriel Correa, president of the Avocado Committee and this week's guest on El Mostrador's "La Mesa" program, highlights that the Chilean avocado industry, a US$700 million annual business, is addressing the challenges of the water crisis. He discusses the controversy surrounding Petorca and talks about efforts to confront the climate crisis.

Globally, avocados have become "green gold," with explosive demand. In Chile, the business reaches US$700 million, but more than 50% is destined for domestic consumption.

Chilean avocados command a premium price compared to other markets, thanks to the favorable climatic conditions of the regions where they are grown. However, the industry faces challenges to growth, the main one being water scarcity and the conflicts this generates with some communities, such as in Petorca.

Correa highlights the premium value and high demand for Chilean avocados in international markets, especially in Europe. Many local producers have expanded their operations to Peru to meet the growing global demand. He also reveals that avocado-growing areas in Chile are shifting southward due to the climate crisis.

In the interview, Correa also emphasizes the proactive steps the industry has taken toward sustainability, including hiring an expert on the subject and developing a long-term plan, in response to a UNESCO study that found environmental benefits in its production methods.

Source: elmostrador.cl